Don’t Get Your Internet Connection Shut Down for SPAMing!
Are you tired of putting time and money into structuring a business-to-consumer or business-to-business campaign using offline direct marketing techniques? Are you worried that your marketing team is going to get your IP address blacklisted for violating SPAM law? If it feels like your marketing attempts are falling on deaf ears – it’s because they probably are. On the other hand, with email marketing you can run an online marketing campaign with ease; and in half the time.
Email Broadcasts are simply emails that are delivered to a mass number of people, usually your “list” of people who have opted in to hear from you. They are emails that are naturally understood to nurture relationships that lead to happier customers and customer retention. There are three basic types of broadcast emails: promotional emails/sales blasts, newsletters and digests.
What’s in it for me?
- Reduce the chance of getting blacklisted. If your users are sending an email out to 100+ people, they have to be following SPAM laws in order for you to avoid getting your IP address shut down. Email broadcast providers are “whitelisted” and they make sure all emails follow the basic SPAM laws.
- Lighten your workload. Create a marketing communications piece in less time with fewer resources.
- Segment user and customer data information. Gain the ability to segment your database of customers or users with email. Send extremely targeted marketing campaigns, resulting in increased sales conversions.
- Save the planet with email marketing. Go green! Reduce paper waste and make a smart decision about your marketing tools.
- Better track sales and user engagement. Easily track your customer interactions and view how many people open your emails, click on links in emails or unsubscribe from emails.