Text Broadcast

A New Era: Emails and Voicemails are Going Unchecked

SMS messaging has changed the game. Now more than ever businesses are sending text messaging notifications instead of emails. Not only is it cost efficient, but it allows you to interact with your customers through a whole new method of communication. As your company grows, so will your customer base. You’ll need to communicate all of your messages and announcements to more people. Many companies find it difficult to effectively communicate with their customers regularly and effectively. In today’s fast paced world, consumers are always on the move. However, one thing rings true (literally) – their phones are always with them! Therefore, text message marketing is easily the most efficient way to keep consumers in-the-know at all times.

How does it work?

Text Message Broadcasting helps you effectively implement your company’s marketing campaign. It allows you to send out mobile coupons, text message promotions, updates, emergency text alerts and more. With an SMS, a company has the ability to customize the message for each individual. This proves beneficial to a collections company on several levels: It’s simplified, direct marketing at your fingertips.

What’s in it for me?

Improve engagement. Keep your customers, prospects, employees, students, parents, members, etc. constantly engaged and updated on announcements, promotions and events.

Send automated messages. Craft an announcement in advance and set your messages to send anytime, from anywhere. This makes it easier to have everything planned in advance to avoid any mistakes.

Personalize your messages. Address the recipient by name and customize your message for various campaigns, lists and promotions. This will allow customers to feel like they are being acknowledged and not just another sale.

High Open Rate. Compared to email marketing, SMS broadcast has a staggeringly high open rate. Almost every SMS sent is opened (and read), whereas only a fraction of emails sent are read. When a subscriber feels that buzz in their pocket or hears that trill signaling a text message, they always look. In some cases, text messages are automatically opened, where emails aren’t.

Short Messages. Though this is a challenge, the 160-character length of SMS is a boon for marketing. It forces you to be clear and concise. Instead of having your subscribers slog through content that isn’t always relevant, SMS gets to the point immediately without anything that is unnecessary.